John Hawkins
In a social media-driven world, everyone is a brand. When everyone becomes a brand, virtue signaling is destined to become an epidemic. When you’re a liberal, the best way to show how much more virtuous you are than other people is to become offended. The more trivial the issue you are offended by, the more caring, enlightened and, yes, virtuous you appear to other liberals. Moreover, if you think white privilege, racism and rape culture are running rampant, you’ll want to find ways to distinguish yourself from the masses, whom you view as troglodytes.
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