August 22, 2023 By Scott Sturman
On August 25, 2023, the United Services Automobile Association (USAA) will convene its annual members meeting to re-elect the CEO and Board of Directors. For over 100 years, USAA has provided insurance and banking services to the military community and relied heavily on this symbiotic relationship to promote its business model. But since 2020, when Wayne Peacock became USAA's only non-veteran CEO, the corporation has embraced diversity, inclusion, and equity (DIE), corporate social responsibility (CSR), and environment, social, and government (ESG) programs.
Soon after Mr. Peacock's appointment as CEO, USAA renewed its exclusive sponsorship with the National Football League, disregarding pushback from many of its members, who objected vehemently to players taking knee during the playing of the National Anthem. USAA executives dismissed these concerns, framing the disrespectful display as a freedom of speech issue. The implication was that USAA's financial support of unpatriotic, controversial behavior is compatible with the company's mission............To Read More....
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