July 9, 2019 Dennis Santiago, Asymmetric Warfare, Global Risk, Financial Analyst
With the internet, we live in our own personalized echo chambers. The dark side effect, we have become psychotically intolerant of anything outside our safe spaces. Borrowing from McLuhan, the medium has become our lifestyle. We now live on a planet that never looks up, never looks in each other’s eyes. We’ll never see the meteor coming.
Lifestyle Marketing.
It’s one of the most effective ways to sell things. The fashion, apparel, perfume, automobile, travel, sports, outdoor and other consumer industries depend on it. It’s about segmenting and beguiling human beings to transform them from disinterested parties into devoted purchasers. It’s brainwashing for financial gain. Since the days of Madison Avenue and Marshall McLuhan, America has become probably the most finely tuned consumer selling machine ever known to mankind. We have conditioned consumers to snobbishly crave products and hate alternatives not on measures of objective utility; but on how well they soothe our egos...........To Read More....
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